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丁香人才 > 职位招聘 >公关市场营销招聘 >北京公关市场营销招聘 >Director of Marketing and Customer Care-营销总监和客户服务 - 北京 - 01177招聘

Director of Marketing and Customer Care-营销总监和客户服务 - 北京 - 01177

和睦家医疗 2017-06-29发布 2017-09-15截止
  • 学历要求: 本科
  • 英语要求: 熟练
  • 年龄要求: 不限
  • 专业要求: 不限
  • 工作年限: 五年以上
  • 月薪范围: 面议
  • 职位性质: 全职
  • 工作地点: 北京市
  • 职称要求: 不限
  • 招聘人数: 1人

职位描述

岗位职责
1. Responsible for developing and maintaining marketing strategies tomeet organizational objectives.
2. Guide marketing division on marketing strategy, designing hospitalbrochures, posting and editing content on the hospital's website.
3. Identifying specialty practices that or physicians who can helpincrease marketing value for the hospitals.
4. Evaluates customer research, market conditions, competitor data andimplements marketing plan changes as needed. Oversees all marketing,advertising and promotional staff and activities.
5. Plan programs and events that build relationships between healthcarepersonnel, channel and patients.
6. To manage the Marketing Department Budget. Delivery of all marketingactivity within agree budget. Direction of marketing staff where budgetsare devolved.
7. Build trust, value others, communicate effectively, dive execution,foster innovation, focus on the customer, collaborate with others, solveproblems creatively and demonstrate high integrity.
8. Proactively establish and maintain effective working teamrelationships with all support departments.
9. Actively study, proposal and involve in any kind of academic events,business functions, compounds events etc.
10. Initiated business develpment plan based on marketing research, workout clear develpment plan.
11. Help on any kind of presentations, education tool kits for hospitaland marketing activities.
12. Proposal and set-up strategic alliances with miportant partnerswithin the medical industry.
13. Any other activities related to marketing, patient experience andbusiness develpment.
任职条件
1. Good knowledge on medical terminology and rehabilitation services.
2. Good on strategic plan and implementation tactics.
3. Knowledge on industry trend and foreseen the develpment direction
4. Media and risk management skill
5. Market research, intelligent information collection and assessment
6. Healthcare markeing,promotion and PR
7. Excellent knowledge on WOM services and rehabilitation services.
8. Good on observe and understanding customer behavior.
9. Be able to decode market research and statistics, as well as identifynew markets and opportunities for their hospitals.
10. Know SOX principle on customer registration.
职位概述
1. Create and implement marketing stategy and plans for hospitals andrehabilitation services in line with UFH and BJU marketing strategy.
2. Develop and implement customer development strategy, existed customerservices tactics in short term and long term perspective.
3. Building and manage front line operation a success WOM system.
4. Building and maintain a good coordination system on proactive channeland patient care activities to make share outsourcing medical resourcesand customer a positive experience in hospital.
部门概述
United Family Hospitals & Clinics is a pioneering, internationalstandard healthcare organization in China, our sole mission is toprovide comprehensive, integrated healthcare services in a uniquely warmand caring patient and family service-oriented environment.

联系人: 人力资源HR

地    址:上海市长宁区仙霞路1139号

关于和睦家医疗

和睦家医疗(United FamilyHealthcare),是在华具备高水平的开拓性医疗机构。和睦家在亚洲的宗旨是,提供综合性的医疗服务,创造以患者为中心的家庭式就医环境。

和睦家医疗成立20年来,已经在北京、上海、天津、广州、无锡和青岛设立了医院及诊所,为当地居民提供高质量的医疗服务。北京、上海和广州的和睦家医院及诊所已经通过了国际联合医疗委员会(JCI)的认证,这是和睦家一贯宗旨的最好例证:坚守国际标准的医疗品质,确保患者的安全健康,提供卓越的医疗服务。

北京和睦家医院(BJU)

公司地址:朝 ...详情

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单位概况

和睦家医疗
近两周应聘简历处理率:20%
医疗/护理/保健/卫生
民营医院 其他
1000~9999人
上海市长宁区仙霞路1139号
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